Authenticity is crucial in business to consumer relationships.

Canadian citizens had an average of 66% more screen time in the past year compared with pre-pandemic times (1). Effectively communicating with consumers through online platforms is now more important than ever.

I provide freelance marketing services for companies looking to elevate their social media platforms, optimize their consumer communications, and visually strengthen their brand. I can work one on one with a business to determine what it needs to satiate its long or short term goals, and then draft a plan with specific deliverables that meet these goals.

Since founding my business I have been managing my brand through building websites, social profiles, and conducting evolving competitive analyses. During this time I have also been enrolled as a full time business student, employed in various management positions, and lent effort volunteering in management capacities for non profit organizations.

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Previous Work & References:

Spring Activator

I worked with Spring as a Content Marketing Consultant through their company wide rebrand.

Reference: Erin Skillen, Marketing Director, Spring
Email: erin@spring.is

The BC Paralegal Association

I’ve been working with the BCPA since December of 2023. My work for them has included newsletters, event posters, and social media posts.

Reference available upon request.

The Plug Vancouver

The Plug is a media outlet and event organizing company that serves the 19 - 25 age demographic on UBC’s campus. I was hired for contract work in the winter of 2020, including a promo photoshoot for the sold out event “Sparks 2020”

Reference: Kalith Nanayakkara (Founder)
kalithj@gmail.com

Aperture Coffee Bar

I am was employed as a social media strategist at Aperture Coffee Bar in the West Broadway neighborhood of Vancouver from 2021-2023. I conduct marketing research to create, edit, & publish biweekly content.

Reference:
aperturecoffeebroadway@gmail.com

(1) Colley, R. C., Bushnik, T., & Langlois, K. (2020, July 15). Statistics Canada. The objective of this paper is to describe the exercise and changes in screen time habits, and their relationship with health, among participants of the Canadian Perspectives Survey Series (CPSS). Exercise and screen time during the COVID-19 pandemic. https://www150.statcan.gc.ca/n1/pub/82-003-x/2020006/article/00001-eng.htm.